The cookie spot
Corporate cookie case studies and campaign ideas
See how Australian organisations have used custom cookies for events, gifting, engagement and national programs.
Real campaigns, created and delivered by The Cookie Spot
From individually branded event cookies to complex activity packs distributed across hundreds of locations, these projects show how cookies can become part of a wider campaign—not simply an item with a logo.
CUP WINNING COOKIES MAKE & TAKE
Junior Adventures Group wanted a World Cup-themed school-holiday activity that children could make, personalise and enjoy across its national network.
The Cookie Spot collaborated on the concept and developed a complete individual activity pack built around custom cookies and edible paint.
The campaign included:
- Custom-designed cookies and edible paint activity
- Individual branded boxes, instructions and inclusions
- Quantities packed specifically for each location
- Coordinated production and national delivery
13,846 Individual packs
281 locations across australia
coordinated program timing across states
9 out of 10 participant rating
A SUCCESSFUL NATIONAL ACTIVITY PROGRAM
The activity achieved strong participant feedback while demonstrating that a detailed, highly customised campaign could be produced consistently and delivered to hundreds of sites within a fixed program schedule.
“A creative activity that combined the campaign theme with something children could make and enjoy.”
